Supreme Court of Florida

In Re Amendments to the Rules Regulating the Florida Bar—subchapter 4-7, Lawyer Advertising Rules

January 31, 2013108 So. 3d 609

Summary

The Florida Supreme Court approved the Florida Bar’s comprehensive amendment to Subchapter 4‑7 of the Rules Regulating the Florida Bar, deleting the old advertising rules and adopting new rules with a revised numbering scheme and a modified provision on the use of governmental titles; the Court also affirmed the Bar’s “objectively verifiable” statement requirement as reasonable. Justice CANADY dissented, arguing the rules are overly restrictive on First Amendment grounds, and Justice PARIENTE dissented, contending that the one‑size‑fits‑all approach to websites and information‑upon‑request is unnecessary.